UiWE represents a cultural perspective in urban planning projects. Inspired by the tradition of cultural planning and eager to move from talk to action, we turn soft knowledge into hands-on solutions. We explore how the physical world around us relates to virtual worlds. How can we design a location to meet people’s intangible habits and expectations in better ways? How can we use the power of new media to improve the ways we use and interact in a place? You can see more about our cultural and urban planning projects here.